38. Jeff Williams - America's Car-Mart - Catering to Your Customer

42 minutes

Jeff Williams is the CEO of America’s Car-Mart, a publicly-held company based in Bentonville, Arkansas. Car-Mart is focused exclusively on the integrated auto-sales and finance segment of the used car market. He started his career in the accounting field with initial stints at Arthur Andersen in Tulsa and Coopers & Lybrand in Dallas.

Previous to joining America’s Car-Mart, Jeff was the CFO at WinCo, LLC, a distributor of animal health products. Jeff joined Car-Mart in 2005 as their CFO. He became President in 2016 and has been CEO since January of 2018.

In this episode, Jeff shares how America’s Car-Mart caters to the credit-challenged customer, why employees with working experience in a traditional dealership tend to struggle when working at Car-Mart, how certain trends and disruptions over the years have affected Car-Mart’s “small-town” approach to business, and his experience as CEO thus far.

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