How That Happened
A Business and Innovation Success Podcast Hosted by HoganTaylor Business Advisors Robert Wagner and Aaron Ackerman
53. Misti Staley – Staley House LLC / FreeArm Tube Feeding Assistant – How a Personal Tragedy Led to Innovation in the Health Industry
Misti Staley is an artist by education and training and is also an inventor, having provided health industry aid and at-home medical equipment through the FreeArm Tube Feeding Assistant and the FreeArm Muscle. She is the founder and CEO of Staley House, LLC, and Director of the nonprofit Freeman Foundation.
Misti was recently featured in the Success Stories section of Arkansas Business, the weekly business newspaper for the state of Arkansas. In 2019, she was named an Arkansas Business’s 40 Under 40 honoree.
In this episode, Misti reflects on how heart and lung complications suffered by her son Freeman in 2015 inspired her to develop what would become the FreeArm and the feeding tube’s advantages over the traditional IV pole. She speaks frequently on the road, discussing perfecting the design through customer discovery with a current goal to get the FreeArm covered by insurance.
Additionally, Misti discusses how her art background informed the design process behind the FreeArm, what she has learned about entrepreneurship and business throughout the journey so far, and her global expansion plans for the company.
This episode is now on Apple Podcasts, Google Play, Spotify, Stitcher, or wherever you listen to podcasts. You can also listen via the podcast player embedded above.
Make sure to subscribe to “How That Happened” to receive our latest episodes, learn more about our guests, and collect resources on how to better run your business.
For additional show notes, visit blog.hogantaylor.com/how-that-happened/misti-staley.
Copyright 2021 HoganTaylor LLP. All Rights Reserved. To view the HoganTaylor general terms & conditions, visit www.hogantaylor.com/terms-conditions.
More episodes from How That Happened
8. Tim O'Toole - Oklahoma State Fair
Tim O'Toole is the current President and CEO of Oklahoma State Fair, Inc. and a long-standing fixture in Oklahoma City's entertainment landscape.
…
56. Dan Hays - Oklahoma Christian University - From Coach to Community Leader
Dan Hays is the former head men’s basketball coach for Oklahoma Christian University (OC) in Edmond, Oklahoma. He spent 33 seasons as head coach at OC and recorded more wins than any coach …
55. Jill Wagar – Crystal Bridges Museum of American Art – Leading a New Era of Community
Jill Wagar is currently the Deputy Director of Crystal Bridges Museum of American Art in Bentonville, Arkansas. The museum, a nonprofit public charity founded by Alice Walton, opened its …
54. Heather Nelson – Seal Solar – The Future of the Solar Industry in the New Normal
Heather Nelson is Co-founder and President at Seal Solar, a solar energy construction company which designs and installs solar energy systems for …
52. Dr. Terry Neese – The Institute for Economic Empowerment of Women – Get Involved in Politics or Go Out of Business
Dr. Terry Neese is a serial entrepreneur who has founded numerous for-profit and nonprofit organizations, two of the most successful today being …
51. Rick Lazio and Tyler Noesser – alliantgroup – Does Your Business Qualify for Tax Incentives?
Rick Lazio and Tyler Noesser sit down for an in-depth discussion of alliantgroup, a leading tax specialty services provider working with CPA firms and their clients to ensure American …
How you can listen to this podcast
You can listen to episodes right here on the website, or if you prefer, in a podcast app. Listening in an app makes it easier to keep track of what you’ve already heard, listen without using your data plan and many other conveniences.